摘要:随着全球经济的快速发展，经济和文化都向一体化发展,在中西方文化交流日渐频繁且广泛的背景下,西方的许多节日和习俗也逐渐传入中国并被广大群众所接受,如圣诞节、情人节已传入中国并受到广大社会群体的热烈欢迎，相比之下，中国的一些传统节日,如春节、端午节、中秋节等由于洋节的盛行在一定程度上受到了冲击。如今，国人对西方节日的热情远远甚于本国的传统节日。尤其是西方情人节在中国的盛行，对中国传统节日七夕节礼俗文化造成极大的冲击。七夕节面临着的生存困境是我们不容忽视的问题，所以，我们应该加强人们对民族节日文化的重视。

关键词：情人节；七夕节； 影响； 启示

Abstract:With the rapid development of global economy and the integration of world economy and culture, cultural exchange between China and The West is becoming increasingly extensive. Many western festivals and customs are also gradually introduced into China and accepted by the masses, such as Christmas, April Fool’s Day and the Valentine's Day have been introduced to China and accepted by more and more people. By contrast, some Chinese traditional festivals, such as the Spring Festival, the Dragon Boat Festival, and the Mid-Autumn festival are being ignored by Chinese people. Traditional festivals come from traditional agricultural society but now are losing their vitality and are faced with an overall decline. Nowadays, many Chinese people enjoy western festivals, especially western Valentine’s Day. Meanwhile, the Double Seventh Day is facing the plight of survival. To revive the Double Seventh Day, we should try our best to support traditional culture. While we absorb the quintessence of other countries’ culture, we should increasingly enrich the cultural connotation of tradition Chinese festivals.

Key words: Valentine’s Day, Double Seventh Day, influence, revelation